Saturday, December 28, 2019

How to Make Job Search Connections in Surprising Places

How to Make Job Search Connections in Surprising PlacesHow to Make Job Search Connections in Surprising PlacesSometimes you can find a connection to help with the next step of your career when and where you least expect to. It can happen when youre actively job seeking and when youre not thinking about changing jobs at all. Thats why its always a good idea to keep your job search radar on, even if youre not actively seeking a new position. A friend or acquaintance might hearabout a job that would be perfect for you. Even better, the position might not have been advertised yet. You could get a head start on all the other candidates without having to do much to prepare other than getting your resume ready to share. Using Connections to Help Get Hired Getting hired through a connection is one of the best ways to get a new job. Employers love referrals because the applicant will have insight into the company before they apply, and many companies have referral programs to encourage em ployees to recommend candidates. There are two types of connections you can use when youre job hunting. Professional connections include people youve worked with, such as clients, vendors, colleagues, and peers in your industry. Personal connections include family, friends, neighbors, acquaintances, and random people you end up chatting with about your career. There are other connections that cross categories, like alumni from your university. Basically, any of the contacts you have in your life can help you get hired. Making Personal Connections Your partieal connections can provide a gold mine of job opportunities. There are people who have been hired because of someone they sat next to on an airplane or a schi lift, or because the other mom they were chatting with at school pickup knew of a perfect position that had just opened up. You never know who might be able to help unless you ask. Some of the places where you can hear of a job opening might surprise you. Just think of all the places you go where you might run into someone you know or get to know someone new CafesGymsCo-working spacesPartiesPlaydatesPlaygroundsDog parksSports eventsSpecial eventsAirportsBars and clubsClasses and seminarsSchool functionsVolunteer organizations Watch your social media feeds, too. Your friends may post job openings at their employer or other positions they come across. Remember to be careful about inquiring, and do it via private message rather than replying to the post. Its never a good idea to advertise the fact that youre job searching unless youre out of work and want the world to be aware. The Best Way to Connect in Person It can be uncomfortable meeting new people, at first, if youre not an outgoing person. The more you do it, the easier it will become. After the first few times, it may even seem easy. Be chatty. Say hi to everyone you know- and to some people you dont know. A simple hello, a smile, and asking how the person is doing can start a conversatio n. Make it about them initially. Dont make the conversation about you- and the new job youd love to get- right away. Instead, talk about what you have in common- your kids, your dog, the gym equipment youre using, the game youre watching, or the event youre attending. Ask the other person about their job, if you dont know. If you do, ask them how work is going. Thats always a good way to segue into a career discussion. Be prepared. At some point, the conversation should turn to you, and thats when its appropriate to talk about work and what youre interested in doing next in your career. Have an elevator pitch, a quick summary of your background, ready to share. Have your contact information ready. A business card with your email address, phone number, and LinkedIn profile URL is another way to easily share the details or have it ready to send on your phone.Making it easy for people to get in touch with you will increase your chances of getting job leads. Maintaining Professional Connections In addition to building your personal network, dont lose sight of your professional connections. Its almost too easy to stay connected on LinkedIn, social media messaging, and email. Those methods work, of course, but if youre in close proximity to your professional contacts, a chat over a cup of coffee works better. Youll be able to cement and build your relationship, discuss other contacts who might be able to help you and have a real conversation. elend networking in person is one of the biggest professional networking mistakes you can make. As with your personal connections, giving before you get works. Always offer your advice and assistance. People are much more willing to help someone who hashelped them. Theyll also be more likely to remember you if a promising job comes across their desk.

Monday, December 23, 2019

Develop a Great Social Media Campaign for Toothpaste

Develop a Great Social Media Campaign for ToothpasteDevelop a Great Social Media Campaign for ToothpasteCopywriting exercises help you become a better copywriter, no matter what your advertising experience level. This copywriting exercise helps you write a toothpaste social media campaign. It can be as small as one Facebook ad, or something encompassing a whole host of tactics and platforms. The scale is up to you. Note The content in this copywriting exercise is fictional. Any resemblance to actual products, scenarios, people or companies is a coincidence. Before You Begin First and foremost, a social media campaign can be vast and far-reaching, or it can be limited to a few posts on a popular platform like Facebook or Twitter. The key to social media is to understand the specific audience you are targeting, and to reach out to them in a way that is leid annoying, intrusive, or spammy. You know yourself that those experiences, especially on mobile, can ruin your interaction and give you a very bad impression of the brand. Advertising Media Ad(s) that run across social media platforms including Facebook, Twitter, and Instagram. Product Whitening toothpaste Company Name SNOW Tagline The company wants you to develop a tagline. Target Audience Millennials. behauptung young men and women are open to new products but do not like being advertised to. They need a reason to purchase, beyond a price. They are open to engaging with a brand, especially on social, but speak their language. Talk to them, not AT them. Ads Focus This is not a new product launch but its intended audience is new to SNOWs marketing strategy. The campaign is targeting this new, younger audience. Special Promotions Results in 7-days guaranteed or your money back. Challenge The company has had great success marketing SNOW to older men and women. A majority of SNOWs advertising budget will be moved to market SNOW specifically to millennials. SNOW execs feel theres a huge gap in the whitening toothpaste market when it comes to advertising the product to this younger audience. Tone This is a younger, savvy crowd. They spend over 3 hours and 40 minutes of every day on their phones. They know more about apps than any other generation, and they use them regularly. To that end, you cannot be patronizing and should avoid puns (for example Its SNOW Joke). The tone is witty, friendly, open. SNOW is here for them to look good, feel good, and get dates. Additional Information This print ad will appear in Esquire, GQ, Mens Health, Mens Journal and Sports Illustrated. The cost of the product is $22 for a 4.5-ounce tube or $14 for a 2.5-ounce tube. Due to the products price, most of SNOWs customers are professionals. American Dental Association (ADA) approved. SNOW removes all stains caused by coffee, tea, and tobacco. Regular use of SNOW protects teeth from future stains. Safe enough for daily use. No harsh abrasives or chemicals that cau se irritation. A clinical study shows SNOW whitens teeth 224-percent more effectively than the leading brands of whitening toothpaste. Order at the company website. This information is provided to help you write the advertising material. You can use or not use all of these points at your own discretion.

Wednesday, December 18, 2019

Never, Ever Make This Mistake Negotiating an Offer

Never, Ever Make This Mistake Negotiating an OfferNever, Ever Make This Mistake Negotiating an Offer Negotiating a job offer is challenging. Theres pay, benefits and schedules to talk through - and having so many details to discuss can leave room for a lot of errors. But theres one mistake you can make when negotiating a job offer that is much worse than any other - and thats not knowing your worth - and fighting for it, says David Wiacek , a certified professional career coach and resume writer.The single most common mistake I come across with my clientele - mostly entry-level, and middle management, but, yes, even senior leadership - is approaching it from a place of fear or desperation, which often results in folks under-selling and under-valuing themselves, and asking for less money than what they deserve, he says.And of course, if you make the mistake of not knowing your worth, it skews the entire process in the favor of the employer, and results in less earning potential, Wiacek explains.So, why do so many people make this mistake? The fear often arises from desperation - as in, I hate my current job and need to leave, and therefore I should settle for whatever salary is presented without ruffling any feathers, Wiacek says. Whats more, some candidates use their previous salary as the measuring stick for their new job offer - but if your previous company underpaid its employees, that pay is a detrimental measuring tool, Wiacek says.But dont worry You can easily avoid making this mistake. Like anything else, negotiating a salary is a skill you can hone.First, find out what youre worth. You can use Glassdoors Know Your Worth tool to get an accurate estimate of what other professionals in your field and region are paid. Next, come up with a list of things you bring to the table that prove your worth beyond the market figures you uncover.Much of my client work is focused on getting clients to think objectively about the value the y bring to the table, says Wiacek. During an interview, and all the way through to the salary negotiation, your emphasis ought to be on what you can tangibly improve, mostly because youve improved things under similar challenges before.If you can prove your worth throughout the process, negotiating your salary will be easier.Then, practice negotiating With practice, youll develop confidence. And showing that you are assertive and can stick to your guns, and youve done the industry market research, and you know your value, is compelling in its own right, explains Wiacek. The assertiveness is a form of confidence, and employers want to hire confident, decisive employees. This skill will drive all sorts of success, whether internally focused at the company or externally.Of course, if youve flubbed negotiating your salary and undersold yourself, all is not lost. Yes, it will be tough to backpedal and ask for more money, but there is no rule book that says you cant do this, says Wia cek, who suggests approaching a re-negotiation by saying, After careful consideration of the scope of this role, and what Ive learned through the interview process, as well as additional research Ive conducted into industry salaries, Im confident that I can offer much more value to your company and that Im worth $XYZ.And, if you cant get a company to budge on salary, be sure to have a few other benefits in your back pocket that you can negotiate. Maybe youd value an extra week of vacation, or flex time, or working from home two days a week, or some other hard or soft benefit, says Wiacek. Do the research, identify whats most important to you, and be willing to budge until youre not in other words, have some hard limit after which you wont take the offer.

Friday, December 13, 2019

Palm Trees Sway Wind Turbine Design

Palm Trees Sway Wind Turbine Design Palm Trees Sway Wind Turbine Design Palm Trees Sway Wind Turbine DesignEric Loth is an aeronautical engineer by training, and by his own admission began looking for something to investigate and work on that was a little different. So he began looking into plans of wind turbines, something that captured his attention as an undergraduate engineering student in the 1970s. The result Success, in a three-year program to investigate the viability of an ultralight segmented morphing rotor for a 50-MW wind turbine, backed by $3.56-million grant from the U.S. Dept. of Energy. The project promises to advance the technology fivefold a 50-MW wind turbine does not now exist. Recent advances are only now producing 8-MW and 10-MW machines with a conventional three-blade design. Theres no guarantee this is going to work, notes Loth. It is a longshot. If successful, that longshot could propel wind power to bestattungs a 20% share of U.S. production capacity by 2030 , one of the goals outlined in DOEs recently updated Wind Vision Report. Loth, now the chair of mechanical and aerospace engineering at the University of Virginia, says attaining the goal will require greater development of offshore wind resources that the U.S. is only beginning to exploit. Large, low-cost wind turbines are essential to crack the market but such designs do not exist and have not yet been attempted, he points out.Professor Eric Loth, with a small model of a turbine that folds its blades together like palm fronds in dangerous weather. Image Tom Cogill / University Of Virginia The problems primarily revolve around extreme blade lengths and overall mass, he says. Rotor blades for a 50-MW machine would approach 200 meters in length and conventional upwind concepts are cost-prohibitive above 10 MW to 15 MW. At about 10 megawatts gravity and weight become so problematic, he says. More mass equals more gravity and it becomes a downward spiral. The possible solutionsegmented rotorswas inspired by the palm tree. Compared to an oak tree, for instance, palms are light with a segmented trunk that flattens almost to 90 degrees, Loth says. They can morph to the wind. Loths gruppe includes experts in wind turbine design and controls from U.S. universities, the National Renewable Energy Laboratory in Golden, CO, Sandia National Laboratory in Albuqurque. Their design centers on a downwind machine fitted with ultralightweight segmented rotors. During operation and in good weather, they would spread out to catch the wind. During heavy storms or other bad weather, they would fold together like palm fronds and avoid damage. Segmentation theoretically reduces the rotors weight, allowing them to attain lengths the equivalent of two football fields, reducing costs and easing construction. Mass is money so we have to think about lightweight materials. The palm tree is inspirational, says Loth. He believes a prototype can be built using existing materials, such as carbo n-fiber composites that are lighter but more expensive than traditional materials. Other alternatives will be investigated over the course of the job, he adds.Hinged turbine blades fold to reduce the load of heavy wind, which means they can be made lighter and longer. At the proposed size, Gravity is a bigger and bigger issue, forcing a design outside of conventional scaling, he says. A more common upwind machine is problematic because upwind rotors need a high stiffness to avoid fatigue. It also presents a possibility of striking the tower during high winds. The high degree of stiffness then leads to increased blade mass as rotors scale up, with the problem of greater gravity loads. The downwind design allows for a segmented blade that could produce a net mass saving of 50% through decreased shell and spar thicknesses, according to a 2012 paper Loth and co-authors published for AIAA Aerospace Sciences Meeting. The paper also states that a prealignment may allow a more straightforwa rd and efficient segmentation of the blades since shear stresses near joints are substantially reduced.The prealigned geometric curvature can also help alleviate tower wake effects on the blades since blade tips are shifted downstream where the tower wake is weaker. The downwind concept incorporates a vertical plane geometry at below rated speeds and then transitions to a load-aligned downwind deflection between rated speeds and cutout speeds, using coning and curvature to balance gravity, centrifugal and aerodynamic forces. This eliminates downwind cantilever loads ten-fold, and is meant to mimic the structure of the palm tree, according to Loth. Reducing the cantilever loads allows blades to be segmented, reducing fabrication and construction costs. Todd Griffith, the technical lead for Sandias offshore wind program and a team member, says carbon fiber brings huge advantages because of its light weight and stiffness. Key will be figuring out how to use it selectively, because of its higher price, with cheaper materials. He believes the team can build on prior Sandia research with proposed 100-meter-long rotor blades. Thinking outside of the box is key to advancing wind technology, believes Loth, who is an ASME Fellow. Wind energy has established a stable foothold in the mix of electric power sources in the U.S., producing more than 4.5%or about 61,000 MWof the nations electricity in 2015. Advances in turbine and rotor design have helped the renewable technology to become a more reliable generation source for the nations grid. But its application has plateaued over the past two years, due to lack of stability in federal tax credits, low energy demand since 2008 and the low price of natural gas, according to DOE. For wind power to grow, DOE calls for further cost reductions, expanding developable areas and deploying wind in ways that increase economic value, including support for U.S. jobs and manufacturing. DOE believes cost reductions do not depend on disru ptive technological breakthroughs but do rely on continued cost improvements, including rotor scale-up, taller towers to access higher wind speeds, overall plant efficiency improvements achieved through advanced controls, improved plant designs enabled by deeper understanding of atmospheric physics, and other items. Loth is betting that a segmented ultralight rotor blade is a first step toward attaining that goal. Learn about the latest energy solutions at ASMEs Power Energy Conference and Exhibition. For Further Discussion Mass is money so we have to think about lightweight materials. The palm tree is inspirational.Eric Loth, Professor, University of Virginia

Monday, December 9, 2019

Resume Extracurricular Activities Ideas

Resume Extracurricular Activities Ideas The Number One Question You Must Ask for Resume Extracurricular Activities Opportunity programs are offered at participating colleges and universities across the nation. Students should function to make koranvers their extracurricular list is diverse. Resume extracurricular activities ought to be carefully selected. Sports and extracurricular activities help in the total development of someone. In a nutshell, the key to reference success is to prepare in advance, choose those who will speak highly of you, and make it simple for them to achieve that. You could wind up getting a so-so recommendation if a person in your list receives a surprise background check call about you. Your references could make or break your odds of landing work, so be certain to choose the best people to talk for your benefit. References can boost your work application in a huge way. They can be a very powerful tool in your job search. Quite often, a referenc e list is requested in the on-line application procedure. For each new job opportunity, you should make certain your list of references is the ideal fit. Be sure you let your employer know you have references available upon request. Employers may request a reference list when considering you for work, therefore it should be in prime form too. In the vast majority of cases, they will use their best judgment while interviewing you. Although some employers might ask you to submit resume references as a piece of the application procedure, others might ask after a telephone screening, face-to-face interview or before the last step in the hiring process. Possessing a list of references prepared to hand to a possible employer is 1 approach to demonstrate that you think ahead and are prepared. For many job applications you wont need to incorporate any references with your resume. When used by employers, references are sometimes a critical part of the interview procedure. Character references can show youre the type of person employers are seeking. You must be sure the people selected as references will result in your job search. Following your interview, your references could be a critical component on whether you get a job offer from a business. They are your personal evangeliststhey should know you very well and be able to speak about your qualifications for the job youre pursuing. After your interview, they could be a key component of whether you receive a job offer from a company. Now that youre schooled on the best way to list reference on a resume, know your resumeand your referencesmay have to be altered slightly as you make an application for different jobs. The ideal time to try to find a job is when youve got work, but it doesnt signify that its simple to look for work during the time that youre employed. If youre asking for plenty of jobs you dont have to allow them to know about each and every application. By way of example, you might be a sking for work in a dynamic, collaborative work atmosphere. Only submit your references if youre asked to. More frequently than not, references are listed at the base of the resume. Second, your references may not wish to openly share private information. Ensure all your references are contented to endorse you. As soon as youve selected your references, make sure that theyre well-prepared to aid you. Youre also likely to need to understand how to choose and request references. You would like your references to be prepared for a call. When you should provide references to a possible employer, the ideal way to do it is to create a reference page you are able to share with them. If you cant produce a reference, thats a flag. Obviously, you ought to make sure everyone in your list may give a positive recommendation but if youre being honest, Im certain you can pick which one of your references is probably to provide you an impressive recommendation. Below youll discover a sa mple reference list. Youll also discover a sample reference list. The things that you do outside of school with people also help colleges see what type of person that you are and should they want that type of student at their university. Many consider it quite important and lots of professions ensure it is mandatory for the candidates to know swimming. Colleges are somewhat mora impressed by dedication and commitment, as opposed to quantity. If theres a distinct correlation between an extracurricular activity and your preferred profession, then you ought to include it.

Wednesday, December 4, 2019

All About Resume Writing Services in Santa Ynez

All About Resume Writing Services in Santa Ynez The Basic Facts of Resume Writing Services in Santa Ynez Theres the Eagle Junction that is just two miles from the renowned Eagle Spring loop trail. Santa Barbar truly is at least as wonderful as it appears. Enjoy Cachuma Lake and youll want to return. Located off Hwy 154, its a lovely lake that provides many activities year round. The subsequent Santa Ynez wine tour businesses provide variations on this theme. On the inside, additionally, it resembles an old airplane hangar, but for the wine casks youre able to make out in the dimly-lit corners. The grapes have to remain cool, therefore the trucks will need to come promptly. If you realize that you are with limited time, it is also possible to visit one of many shops in the region where you are able to sample wines from various wineries from 1 tasting room. Youll get an excellent draft for final review. Whether you would like to be an engineer at Raytheon, or a tour guide for one of many tour businesses, you can discover the job that you dream about in Santa Barbara. Barbara two resumes is going to be the very same, but there are a few basic actions that each one needs to follow. San Francisco, we will miss you. Details of Resume Writing Services in Santa Ynez When youre applying for. Career fairs are a very good supply of information concerning employment opportunities and a goleta place resume meet recruiters. For more than ten years, the procedure to write and create a resume has been accomplished more efficiently and affordably as a consequence of technology. At that stage, youll give me feedback. My resume writing services can help you acquire the job or promotion you desire Job Seekers Whether youre starting a career or looking to move as much as a better job, you may use our job listings to locate a neighborhood job thats best for you. Accelerated resumes stick out. The very first step to having the ideal wedding is to choose the ideal location for the couple. Together with the resume, the barbara letter is among the building blocks of the work barbara approach. Nearly every bride and groom wishes to get the ideal wedding. After the barbara arrives to.